Deep Linking for Indie Devs.
No Enterprise BS.

Firebase is dead. Branch costs $300/month. You're one person building something great. You need deep links that just work—without breaking the bank.

Built for Solo Developers

You don't have:

  • $300/month for Branch.io
  • Time for 2-week integrations
  • Patience for sales calls
  • Enterprise budgets

You need:

  • Simple setup (< 30 minutes)
  • Affordable pricing ($0-24/month)
  • Great documentation
  • No sales BS

That's Ruto.

Indie Developer Pricing

Free Forever

$0
  • 3 active links
  • 300 clicks/month
  • iOS, Android, Web
  • Basic analytics
  • QR code generation
Perfect for: Side projects, early-stage apps, testing ideas
Start Free
POPULAR

Starter

$7/mo
  • 10 active links
  • 5,000 clicks/month
  • Advanced analytics
  • QR codes
  • CSV export
Perfect for: Apps making $100-500/month, growing user base
Start Trial

Pro

$24/mo
  • 50 active links
  • 25,000 clicks/month
  • Custom domain (1)
  • Team (3 members)
  • API access
Perfect for: Apps making $1K+/month, professional indie dev
Start Trial

Why Indie Devs Love Ruto

🧘 No Sales Calls

Sign up → Create link → Deploy. That's it.

Branch.io makes you:

  1. Fill out a form
  2. Schedule a demo
  3. Talk to sales
  4. Wait for approval
  5. Finally get access

Ruto: Click "Sign Up" and start building.

📚 Documentation That Doesn't Suck

Ruto docs:

  • ✓ Copy-paste code examples
  • ✓ Works first try
  • ✓ Written by developers
  • ✓ Searchable, not PDFs

Enterprise docs:

  • ✗ Assumes you have a team
  • ✗ Jargon-heavy
  • ✗ Outdated examples
  • ✗ "Contact your account manager"

⚡ Fast Integration

Time to first working deep link:

3 min
Ruto
3-5 hrs
Branch
1-2 weeks
AppsFlyer

Indie Developer Use Cases

📱

App Sharing

User shares content → Friend opens in app (not browser)

Example: Photo editing app - User shares edited photo via link → Friend clicks → Opens app → 30% higher install rate

🎮

Game Invites

Player sends challenge → Opens game with match pre-loaded

Example: Puzzle game - Share challenge → Friend opens same puzzle → 5x more viral spread

📰

Content Apps

Newsletter links open specific articles in-app

Example: Recipe app - Email "View Recipe" → Opens exact recipe in app → 70% higher engagement

💼

Freelance Client Work

Build apps for clients who need deep linking

Charge clients $24/mo (Ruto costs you $7). No maintenance. Happy clients = referrals.

No-Nonsense Setup

1

Sign Up (30 seconds)

  • • Email + password
  • • No credit card
2

Create Link (2 minutes)

  • • Paste App Store URLs
  • • Choose short code
  • • Done
3

Share & Track

  • • iOS → App Store
  • • Android → Google Play
  • • Desktop → Website
  • • Real-time analytics

Total: Under 3 minutes.

Start Building

Free forever. No credit card. Upgrade when your app makes money.

Sign Up Free
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